Every election young people are encouraged to vote, as historically the turnout for the age group 18-24 has always been low. To tackle this problem, the University of Westminster held a ‘Register to Vote’ campaign on all four campuses.

The campaign was aimed to encourage students to register, so they could vote in Thursday’s election. But how could the university entice its students to do this? With FREE ice-cream, of course.

Each student was given a flyer explaining where to register and how. They were offered to register on the spot on the laptop provided at the booth. Once they registered, they could help themselves to a tub of Ben and Jerry’s ice-cream.

The atmosphere on the Harrow Arts and Design campus buzzed with chatter about becoming more politically involved. I returned to the Harrow campus today and spoke to some students to find out if they voted.